InVideo, a Mumbai-based SAAS organization, raised $15 million in a Series A funding round, led by Sequoia Capital India. Investment firms like Tiger Global, Hummingbird, RTP Global, and Base Ventures also participated in the same round.
InVideo was selected for the second cohort of Sequoia’s accelerator program that was announced in October last year. And also InVideo declared at a press meet that this fresh funding will be utilized to build technology solutions. And expand the scale to help more businesses and individuals in video creation.
InVideo was founded in 2019 by Sanket Shah and Harsh Vakharia. The aim was to simplify the complex process of video creation. As a result, InVideo has helped businesses and individuals to optimize and enhance videos to meet marketing and personal needs.
In the age of digital maximization, videos have especially proved to be the most engaging medium for identification, propagation, and entertainment. Videos are being posted on every platform and are heavily consumed by all internet users. In light of this, InVideo comes with a full-proof plan to help users creation of videos.
Few highlighting features of InVideo:
- Drag-and-drop functionality
- 5000+ pre-made templates handcrafted for different video creation purposes
- An extensive media library from Storyblocks, Shutterstock and iStock that includes- images, video clips, music
- Easily comprehensible video timeline for trimming video length, arranging clips and elements, deciding screen presence of each element, etc.
- Add voice overs feature
- 50+ Text-to-video themes
- 1080p resolution download
- Easy share on social media platforms
InVideo has been crafted to meet modern video editing needs. So, Using this tool, you can format exclusive videos for Facebook, WhatsApp, Instagram, and Twitter. Its knack for helping users create short videos has especially gained popularity and proved extremely useful for social media users today.
InVideo is an excellent tool for marketers as well. With the rise of video marketing, online tool like InVideo can enhance efficiency for businesses and help them outreach via the modern medium of videos. In addition, specially crafted templates that suffice different marketing necessities can boost video production, saving both time and cost for the organizations.
“We have a goal: to update the current crop of cumbersome and expensive video editing software with an intelligent, yet flexible platform. InVideo reduces the time it takes to create an expert pleasant video through more than 90% of the media and allows to focus the creator on the effect,”
Sanket Shah, the CEO, and co-founder of InVideo.
InVideo started its journey with 80k users from 150 countries, creating videos in 75+ languages. Some significant businesses that signed up with the tool include Procter & Gamble, Dropbox, Reuters, and AT&T. With a growing user base, this Mumbai-based SAAS business is set to emerge as one of the leading video editings and creating platforms in the world.
