Starting Young
From a young age, Neha was much drawn towards the art of storytelling, reading, and writing. All thanks to the literary and artistic influences of her mother, Kumudini Ved, who is a singer, poet, artist and holds a master’s in literature. Her father Dr. Paresh Ved, on the other hand, is a leading anesthesiologist from Mumbai, who empowered her with the idea of being independent and also endowed her with logical aptitude. Being the first child of her family, she believes she received the best of both worlds, which shaped her overall feisty, creative personality.
As said, a small spark ignites the fire, in the same way, the small accomplishments of Neha’s life are what egged her towards the journey of storytelling and writing. Neha won her first poetry competition at the age of 11 and since then she has been wielding the pen like a sword and it has been an extension of her arm. For the past 16 years, she has paved her path in the field of media and has donned many roles being a features writer, columnist, editor, PR, and marketing communications consultant. She has worked closely with some of the leading media and publishing houses, top brands, and CEOs to create content that boosts personal and organizational branding.
She has even served as a Content Head for a leading media agency. After being on top of the game for such a substantial period, she’s armed with a solid on-field experience and is driving a Penvolutionvia her content studio, PenVmedia.
Her first business venture
David Brier, once said, “If you don’t give the market the story to talk about, they will define your brand’s story for you” and this is something which Neha’s work philosophy resonates. Having the passion, drive, and the power to lead is what motivated her towards forming, PenVmedia, her first venture. PenVmedia – Content.Strategy.BrandEvolvement is a creative content studio established in the year 2019, which strongly propagates the idea that “Content is the Hero that propagates your Brand Story” PenVmedia is something Neha holds much close to her heart. The creative content studio offers a bouquet of services ranging from Content Strategy, brand building to promotional services. It is wholly committed towards evolving brands with communicational strategies which propel their brand personality and story through effective and meaningful content across varied avenues such as websites, social media, media publications, and many other communication mediums.
Balancing Act
Apart from the professional journey and work culture, Neha Ved believes in keeping her creative side alive. This is why she often makes her presence being felt on many major literary forums and poetry clubs. She is a published author and poet, having a grand 8 World Record Anthologies to her credit. Her short story named Diva has been featured in the World’s Largest Flip Anthology of 2021, which was accredited by the London Book of Records.
Fanning this passion for creative writing and storytelling, she has also edited a host of books, including autobiographies, self-help, personal transformation, fiction, and many more. Four out of which are bestsellers. She has translated many psychological and spiritual books like the Bhagavad Gita, Chinese philosopher Lao Tzu’s tenets -Tao Te Ching, Krishna, Time, The Mind, and more. She now offers editorial consulting and editing services for manuscripts and mentorships to aspiring leaders and literary aspirants, under the banner of Neha Ved WordPreneur® – Training|Mentorship|Consulting.
Driving Change all the way through
Neha is much passionate about playing the long game and creating a sustainable work environment, rather than playing shots of immediate gratification. Any company which wants to grow exponentially needs to begin working on its content and communications strategy since their inception. Neha’s business strategy of directly connecting with the founder / CEO of start-ups has created value and long-standing relationships and has also helped several people in kick-starting their business and brands communications.
She strongly believes, being the hero you always you would like to have in your life that is visible in the candid demeanour with her employees, mentees, and clients too. She is the kind of woman who believes in supporting young aspirants, other business professionals, and women and walks the talk with her role as National Vice President for WICCI (Women’s Indian Chamber of Commerce & Industry) National Council for Reproductive Health and Rights. Neha also mentors and helps the students aspiring for foreign education by helping them in telling their stories through SOPs and application essays. She regularly conducts sessions for poets, writers, and professionals, on a variety of topics and modules, that help them benefit from her diverse experience and sound counsel.
Neha Ved has found the code of combining technology + bold talent + unique clients, leveraged with her universe of experience to win and capture the market. Brands are being people and people are being brands. She believes every human can be a convincing storyteller if he or she has self-belief, works correctly, and ensures to stay relevant. Pushing the boundaries of new fields such as medical communications in a collaborative effort with her brother Dr. Rahul Ved, Endodontist, and his wife, Dr. Utsavi Shah Ved, Implantologist and artist, she envisions new horizons for her creative content studio.
Ask her where she sees herself at 60, and she’ll tell you she intends to follow her late mother-in-law, Anita Khandpur’s advice and be a boss lady throughout her life, with her brother-in-law, aerial cinematographer, Jai Khandpur, being an encouraging force of the familial matriarchal motto. She seeks to create PenVmedia to be a pantheon for every content creator, storyteller, and media aspirant to dispel their inherent magic; a place for every brand to connect with their audience and find their share of voice. Under the umbrella of Neha Ved WordPreneur®️, she envisions impacting 10 million lives and careers with her mentorship and internship programs. With her husband, filmmaker Vicky Khandpur, being the wind beneath her wings, she’s confident of never losing altitude.
To connect with Neha follow her on LinkedIn, Instagram, and Facebook: @nehavedwordpreneur
To know more about PenVmedia, log on to www.penvmedia.com or find them Instagram and Facebook: @PenVmedia
